Author

Grant Whitaker

Technical SEO Writer

12+ years experience

Grant spent the first part of his career as a web developer before moving into technical SEO, where he found the same bugs showed up as ranking problems. He now writes about crawl control, site architecture, link profiles and the way search engine updates touch real SaaS websites. His guides start from the documentation and the server logs rather than from hot takes. He keeps a plain-text file of every Google spam policy change since 2022, because the wording changes more often than people notice.

Credentials

  • Former full-stack web developer
  • Led technical SEO audits for SaaS and developer-tool websites
  • Google Search Console power user since its Webmaster Tools days